G-112-2-9961295-Medical Crisis Communication
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Course Period：Now ~ Any Time
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Course Introduction
Course Plan
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Introduction of course, definition of crisis
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Crisis characteristics and inspiration
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Legitimacy, Credibility and Crisis
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Crisis management and crisis handling
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Basic principles of crisis management
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醫療公關
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Case analysis of crisis management
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The first priority of crisis communication
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Mid-term Exam.
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Case analysis of crisis communication
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Crisis response strategies, IRT
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Medical Crisis Management Case Discussion
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Heroes and villains
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CCRM
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英雄與惡棍
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Patient or Family Angry Story Report
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Medical staff angry story report
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Presentations on crisis communication of medical institutions(1)
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Presentations on crisis communication of medical institutions(2)
Teacher / 姚惠忠
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